The Basics of Article Marketing – Getting Started

Article marketing is both the easiest thing in the world to accomplish and the hardest thing to accomplish for some people. Why? Because, although the process is simple, it is also hard work. I won’t lie to you and tell you that you only have to work for 2 hours a day on some tropical island and you can be a millionaire. Internet marketing is work. It is simple enough for almost anyone to do, but you have to put in the time and effort to see results. So, if you are looking for a get rich quick scheme, you are in the wrong place.

So, here is the process of how an article marketing campaign would look from start to finish, in very basic terms.

Pick a product you want to sell. Products are easily found at places like Clickbank, Commission Junction, Linkshare or any independent business with an affiliate program, such as Amazon or Walmart.
Research keywords for the product you are going to sell. This is one of the most important and yet misunderstood topics for all article marketers. If you truly want to be successful, you have to know who your market is a reach them directly.
Buy a domain name.
Create a landing page. As and example, you can create free pages at Squidoo, WordPress or HubPages.
Submit your landing page to search engines such as Google, MSN and Yahoo.
Submit your landing page to social bookmarking sites and blogs. This is mainly for backlinking purposes and is what will get your landing page and articles up to the top of search engine listings.
Ping your landing page. Very simple at places such as Pingomatic or Pingler.
Write 10 articles and submit them to EzineArticles.
Use the author resource box on EzineArticles to add links to your landing page. You are allowed 2 links in the resource box and you should use both of them to direct people to your site.
Submit your author bio page to RSS feeds. Very simple process that will update every time you submit new articles under the same name.
When the articles are accepted at EzineArticles, bookmark and ping each article.
Submit each article to other article directories.
Keep in mind that this list is a basic process. Every article marketer may do things slightly different, and still be extremely profitable. For example, some will swear by using linkwheels, while others say they are useless because Google can recognize them.

How much would it cost to get started?

Nothing. That is the beauty of article marketing. It is a completely free process. Everything that you might need to help you is free if you look for it. Once you start bringing in some money and can afford it, there are some tools that will save you some time. This is extremely valuable in article marketing because in this business, time is money. How much you can accomplish or write in a day is a direct reflection on how you will do financially.